|New York City’s mayor Michael Bloomberg has taken bold action in the fight against obesity, calling for a city-wide law banning the sale of sodas over 16 ounces. This is one of the boldest moves made on the part of any governing body to curb the nationwide problem of obesity.
Study after study confirms the link between sugary beverages and weight gain. The estimated annual cost of obesity and related diseases in the United States is around $190 billion. With costs so high, this won’t be the last measure by governments to stop the problem in its tracks.
Understandably, this action is meeting with resistance from soda companies, who claim that the law impinges upon the right of consumers to buy soda as they see fit. If the law manages to not get struck down by the powerful industry lobby, it will represent a victory against industries that chase bottom lines at the expense of our nation’s health. While simply limiting the sale of sodas does little to address the greater dietary issue in the US, it is a step in the right direction.